Theo Grace by Nicky Hilton
Theo Grace by Nicky Hilton
Fashion Jewellery Brand Identity & Website Design
Services
Brand Identity · Website Design · Digital Experience
Sector
Fashion Jewellery
Theo Grace by Nicky Hilton is a contemporary fashion jewellery brand with a confident, modern point of view. Rain partnered with the brand to develop the visual identity and design the website, creating a bold, recognisable brand world rooted in a cool, fashion-led aesthetic.
Working with a distinctive palette of black, soft blue and neutral tones, the identity balances clarity with character. Typography, layout and graphic elements were designed to feel directional and current, allowing campaign imagery and product styling to take centre stage while maintaining a strong, consistent brand presence.
The website design translates this visual language into a clean, intuitive digital experience that supports editorial storytelling alongside product discovery. The result is a cohesive brand and website that positions Theo Grace by Nicky Hilton as a modern, mid-market fashion jewellery label with a clear point of view, designed to resonate with a style-driven audience across digital touchpoints.
